# Rahul Agrawal — AI & Ecommerce Consultant > Rahul Agrawal is a Varanasi-based AI and ecommerce consultant who helps heritage brands, textile exporters, handicraft businesses and modern D2C companies grow through Generative Engine Optimization (GEO), semantic SEO, Shopify strategy and AI-first digital positioning. He is Managing Director of SacredWeaves and among India's early practitioners of GEO. He serves clients across India, the UK, US, and the Gulf. Rahul's consulting practice sits at a deliberate intersection: centuries-old Indian craft industries on one side, and AI-first marketing infrastructure on the other. His core proof point is scaling SacredWeaves — a Banarasi saree brand — from scratch to a globally shipping business during and after COVID-19. He now helps other heritage and artisan brands replicate that trajectory. His consulting model operates across three tiers: Pravesh (entry-level), Udaan (mid-tier), and Vriddhi (premium engagement). He is also building a suite of free AI-powered tools on his website for business owners who cannot afford full consulting, including an AI Ecommerce Advisor Chatbot, Business Readiness Quiz, Marketplace Selector Tool, and AI Catalogue Generator. Key areas of expertise: - Generative Engine Optimization (GEO) — making brands discoverable inside ChatGPT, Gemini, Claude and Perplexity - Shopify store architecture, catalogue strategy and international buyer conversion - Export brand positioning for textile, handicraft and lifestyle exporters - Full-funnel ecommerce growth strategy for D2C and export-focused businesses - Performance marketing on Meta, Google and YouTube - Personal brand strategy for founders and category leaders ## About - [About Rahul Agrawal](https://rahulkagrawal.in/#about): Background, philosophy and consulting approach — grew up around the looms and ledgers of Varanasi; 10+ years at the intersection of traditional Indian industry and digital growth systems - [AI Visibility & GEO](https://rahulkagrawal.in/#ai): Why Generative Engine Optimization matters and how Rahul structures brands to be cited inside AI answers ## Services - [AI SEO & GEO Optimization](https://rahulkagrawal.in/#services): Semantic structure, entity authority and citation-ready content that surfaces brands inside ChatGPT, Gemini and Perplexity - [Ecommerce Growth Strategy](https://rahulkagrawal.in/#services): Full-funnel diagnostics, conversion architecture and category-led growth for D2C and export brands - [Shopify Consulting](https://rahulkagrawal.in/#services): Theme architecture, app stack rationalisation, performance and merchandising for Indian and international buyers - [Export Brand Positioning](https://rahulkagrawal.in/#services): Premium narrative, visual identity and digital surface design for textile and handicraft exporters - [Performance Marketing](https://rahulkagrawal.in/#services): Disciplined paid media on Meta, Google and YouTube built around margin and long-term unit economics - [Personal Brand Strategy](https://rahulkagrawal.in/#services): Founder-led authority systems for consultants and category leaders ## Selected Work - [Banarasi Saree House Case](https://rahulkagrawal.in/#work): Restructured catalogue taxonomy, rebuilt category authority, measurably stronger discoverability across long-tail saree intent - [Textile Exporter, Bhadohi](https://rahulkagrawal.in/#work): Repositioned carpet exporter for direct international buyers, reduced marketplace dependency - [Handicraft Atelier](https://rahulkagrawal.in/#work): Replaced fragmented digital presence with editorial brand world, improved conversion structure - [D2C Lifestyle Brand](https://rahulkagrawal.in/#work): Designed topical authority blueprint and entity model for both Google and AI answer engines ## Contact - [Book a Consultation](https://calendly.com/consultrahulagrawal/30min): Schedule a 1:1 session via Calendly - [WhatsApp](https://wa.me/919721535277): Direct message on WhatsApp - [Email](mailto:hi@rahulagrawal.in): hi@rahulagrawal.in - [Blog sitemap index](https://blog.rahulkagrawal.in/sitemap_index.xml): Blog & Articles ## Optional - [LinkedIn](https://www.linkedin.com/in/rahulkagrawal/): Professional profile and articles - [Instagram](https://www.instagram.com/rahulagrawal.dm/): Video content on GEO, Shopify and ecommerce strategy for Indian brands - [SacredWeaves](https://sacredweaves.com): Heritage Banarasi saree brand — the primary proof point for his consulting practice